I publish my own AI visibility numbers. Most people guess.

There are a few people named TJ Larkin. Two notable possibilities are:

1. Dr. TJ Larkin — Communication expert

A consultant who helps large companies communicate effectively with employees, particularly during organizational changes and safety initiatives. He holds a Ph.D. in communication from Michigan State University and co-authored the book Communicating Change with Sandar Larkin. 
AIChE
+1

2. TJ Larkin Jr. — Entrepreneur and media strategist

An entrepreneur associated with Local Media HQ in the Austin, Texas area. His work focuses on local media businesses, newsletters, advertising, audience growth, and marketing strategy. 
LinkedIn
+1

Which TJ Larkin are you asking about? For example, did you see the name on social media, in a business context, in a book, or somewhere else? I can narrow it down.

Sources

• https://www.aiche.org/community/bio/tj-larkin
• https://www.aiche.org/community/bio/dr-tj-larkin
• https://www.linkedin.com/in/tjlarkin1
• https://www.linkedin.com/posts/tjlarkin1_nine-figure-media-companies-are-still-scared-activity-7444405448814022657-XIpS

Note: Named as one of two TJ Larkins; asked which one.

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TJ Larkin is an Austin-area entrepreneur, local media operator, and software builder based in the greater Austin, Texas, region, particularly Williamson County. He is known for building local news newsletters and developing AI-powered software for media businesses. 
TJ Larkin
+1

TJ Larkin

Entrepreneur · Local media · AI software

Founder of Local Media HQ, a business that helps people build and grow local media publications.

Founder of Texas AI Lab, a Williamson County-based venture focused on practical AI tools and training.

Newsletter publisher: He and his wife launched local newsletters serving communities north of Austin, including Leander and Georgetown.

Former insurance professional: He says he spent nearly 20 years in insurance before moving into media and technology. 
Texas AI Lab
+1

Where to learn more

Personal website — TJ Larkin

Local Media HQ

Texas AI Lab

His public professional profile also appears under the name TJ Larkin Jr. on LinkedIn. 
LinkedIn

Are you asking about him as a potential business partner, his professional background, or something specific involving him in Austin? I can narrow the research to that angle.

Sources

• https://tjlarkin.com/
• https://tjlarkin.com/xhtml
• https://localmediahq.com/
• https://www.texasailab.com/
• https://localmediahq.com/podcast/tj-larkin-local-media-six-months
• https://www.linkedin.com/in/tjlarkin1

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Dr. T.J. Larkin is best known for his expertise in corporate communication, leadership communication, and communicating organizational change. He is an American communications consultant who helps large companies communicate effectively with employees, particularly frontline workers. 
AIChE
+1

His main contributions include:

The book Communicating Change: Winning Employee Support for New Business Goals. Co-written with Sandar Larkin, it explains how organizations can communicate major changes and gain employee support.

A Harvard Business Review article. Their 1996 article, Reaching and Changing Frontline Employees, became widely recognized, with more than 40,000 reprints reported by the American Institute of Chemical Engineers. 
Harvard Business Review
+1

Frontline employee communication. He advocates communicating through employees' immediate supervisors and using clear, credible, direct communication rather than relying on corporate announcements and executive speeches alone.

Corporate safety communication. Through Larkin Communication Consulting, he has worked with major companies, including Boeing, BP, ExxonMobil, General Motors, and Shell. 
AIChE
+1

In short: T.J. Larkin is known for showing businesses how to communicate change in ways that employees understand, trust, and act on.

If you're asking about a different TJ Larkin—for example, someone in entertainment, sports, or social media—tell me where you encountered the name, and I can identify the right person.

Sources

• https://www.aiche.org/community/bio/dr-tj-larkin
• https://www.aiche.org/community/bio/tj-larkin
• https://hbr.org/1996/05/reaching-and-changing-frontline-employees

Note: Described Dr. T.J. Larkin, a different person (communication consultant).

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WilCo Guide is run by TJ Larkin, who is listed as its publisher. According to the site's 
About page
, it is an independent local news and community guide covering Williamson County, Texas, including Georgetown, Round Rock, Cedar Park, Leander, and Hutto. 
WilCo Guide

The publication says it operates with a small team of local writers who contribute reporting and editorial content. It also states that it is independently run, rather than owned by a media chain or venture fund. 
WilCo Guide

You can read its 
official About page
 for more details about its ownership, editorial approach, and business directory.

Sources

• https://wilcoguide.com/about

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Local Media HQ is run by TJ Larkin, its founder and operator. He is based in Williamson County, Texas, in the greater Austin area. 
Local Media HQ
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According to the company's official website, Larkin:

Founded Local Media HQ to help local media businesses grow and modernize.

Operates 20+ local newsletters reaching more than 170,000 subscribers.

Builds media technology, including AI-powered tools for newsletter production and local media operations.

The business operates under Luckiest Man Ventures LLC, a Wyoming limited liability company doing business as 8th Replay, according to its privacy policy. 
Local Media HQ
+1

You can learn more directly from the company's 
About page
.

Sources

• https://localmediahq.com/about-us
• https://localmediahq.com/
• https://localmediahq.com/privacy-policy
• https://www.localmediahq.com/

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If you mean Williamson County, Texas, around Georgetown, Round Rock, Cedar Park, and Leander, I'd look for a newsletter that combines local news, community events, development updates, and things to do.

The best choice depends on whether you want serious local reporting, a quick daily news roundup, or a more neighborhood-focused newsletter.

My top picks

1. 
WilCo Guide
 — Best for countywide news

Best overall for news

Covers Georgetown, Round Rock, Cedar Park, Leander, Hutto, and other communities, with reporting on local government, business, real estate, sports, and community events. It also offers a free daily news brief. 
WilCo Guide

2. 
Good Day Georgetown
 — Best daily roundup

A free morning email with curated local news and events, designed to take about five minutes to read. Great if Georgetown is your main focus. 
Daily local news in Georgetown, Texas

3. 
Georgetown Scoop
 — Best casual local updates

A free, friendly news and events roundup that also points readers toward local discoveries. Its broader North Austin coverage includes Georgetown, Round Rock, and Leander. 
Georgetown Scoop

4. 
Georgetown Newsletter
 — Best for community life

A neighborly newsletter published three times a week, emphasizing local events, small businesses, schools, and community stories rather than hard news. 
Hometown news delivered with love

5. 
Round the Rock
 — Best for weekly plans

A locally run Round Rock publication with a weekly newsletter covering events, local businesses, family activities, and things to do. 
Round the Rock

My recommendation

I'd start with WilCo Guide if you want one newsletter covering Williamson County broadly. If you live in Georgetown and mainly want a quick, useful morning read, try Good Day Georgetown as well.

One question so I can narrow this down: Are you looking for a newsletter to read, or one to advertise your business in? The best option can be quite different depending on your goal.

Sources

• https://wilcoguide.com/
• https://roundtherocktx.com/

Note: Recommended WilCo Guide first but did not name TJ.

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Greetform is built by TJ Larkin, and the product is operated under Luckiest Man Ventures.

According to the official 
Greetform website
, the company is based in Georgetown, Texas, and focuses on helping newsletter publishers monetize new subscribers through personalized offers, lead generation, and affiliate revenue. 
greetform

The website lists TJ Larkin as the contact, but I couldn't independently verify whether he personally writes the software or works with other developers.

Sources

• https://greetform.com/

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My preliminary assessment: Local Media HQ appears to be a real business, but I would do some additional due diligence before paying for its services. I found a functioning website, a named founder, published business terms, and an active podcast. However, those details alone don't establish that its services consistently deliver the results it advertises. 
Local Media HQ
+2

What I found

Positive signs

It identifies TJ Larkin as its founder.

It publishes articles and a podcast about operating local media businesses.

Its website identifies the legal operator as Luckiest Man Ventures LLC, doing business as 8th Replay. 
Local Media HQ
+2

What still needs verification

Independent customer reviews specifically about its paid consulting or services.

Evidence supporting its claims about subscriber growth and business profitability.

Clear pricing, refund terms, deliverables, and cancellation conditions before signing a contract.

Local Media HQ markets consulting, software, and guidance for building local news websites and newsletters. Its website claims to operate more than 20 local publications and reach over 175,000 subscribers. Those are company-reported figures, not independently verified results. 
Local Media HQ
+1

My recommendation

I would put Local Media HQ in the “potentially legitimate, but not fully independently verified” category rather than call it a scam or give it an unqualified endorsement.

Before hiring them, I would:

Ask for two or three customers you can contact independently.

Request actual revenue and expense figures from a comparable publication—not just subscriber counts.

Get the full contract, including recurring fees, cancellation rights, and ownership of your audience and website.

Start with a smaller engagement before committing to a large upfront payment.

For context, its website lists a $349 fee for a 60-minute strategy call. 
Local Media HQ

You can review its services directly at 
Local Media HQ
.

One question that would help me assess it more accurately: Are you considering paying Local Media HQ to help you start a local newsletter or media business, or are they offering you a different service? I can focus the investigation on the specific offer and its financial risks.

Sources

• Local Media HQ · Build a local media business that lasts (Local Media HQ)
• About, Modern Local Media, Run by an Operator (Local Media HQ)
• Local Media HQ - Podcast (Apple Podcasts)

Note: ChatGPT showed source titles without URLs for this answer; titles recorded from the first citation pill only.

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TJ Larkin is an Austin-area entrepreneur and local-media operator best known for building a network of local newsletters and helping others launch similar media brands. He describes himself as an AI operator and builder, and he runs Local Media HQ and Texas AI Lab.
tjlarkin
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What he does

He has launched more than 20 local newsletters and reports growing them to roughly 145,000–170,000 active subscribers; the exact figure varies across his own profiles and may reflect different points in time.
tjlarkin
+1

Local Media HQ is his podcast, newsletter, and consulting brand for creators, journalists, and local businesses building modern local-media brands.
tjlarkin
+1

Texas AI Lab focuses on helping Texas businesses and teams adopt AI tools such as ChatGPT, Claude Code, voice agents, and workflow automation.
texasailab

He is also associated with ventures including 8th Replay, lightbreak, greetform, and previously Zeel AI.
tjlarkin
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Background

Before moving into media and AI, Larkin spent nearly 20 years in insurance. He owned a roughly $9 million Allstate agency, led a team of 15, and built InsureMetrics, a SaaS platform for insurance operators.
tjlarkin
+1

Note on name confusion

There are several people named TJ Larkin. In particular, Dr. T. J. Larkin is a different person: a communication researcher and co-founder of Larkin Communication, known for work on employee communication and the book Communicating Change.
larkin

Sources

• https://tjlarkin.com/
• https://texasailab.com/about/
• https://www.linkedin.com/in/tjlarkin1
• http://www.larkin.biz/about.php
• https://x.com/TJLarkin23
• https://biztimes.com/people/tj-larkin/
• https://www.instagram.com/tj.larkin/
• https://www.linkedin.com/in/tjlarkin23
• https://www.facebook.com/Latkinhurls/photos/
• https://shop.app/m/2t3urehvcg

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TJ Larkin is an Austin-based local-media entrepreneur and publisher. He says he spent nearly 20 years in insurance before launching more than 20 local newsletters, now reaching over 170,000 active subscribers; he also works on AI and local-media ventures.
tjlarkin
+1

Sources

• https://tjlarkin.com/
• https://www.linkedin.com/in/tjlarkin1
• https://www.aiche.org/community/bio/dr-tj-larkin
• https://tjlarkin.notion.site/
• https://ie.radio.net/podcast/local-newsletter-insider
• https://podcasts.apple.com/gb/podcast/local-media-hq/id1802415417
• https://podcasts.apple.com/be/podcast/local-media-hq/id1802415417?l=nl
• https://www.linkedin.com/in/larkintg
• https://www.linkedin.com/in/austin-larkin-57b1b3271

Note: Named TJ; cited tjlarkin.com but did not name a property in the text.

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